2016 PromaxBDA UK award nominations


PromaxBDA UK is the event of the year for the British creative television marketing, promotion, branding & design industry professionals. Over two days we look at British creativity – what’s unique about it, who and why it’s successful on the global stage & what, as an industry and as individuals, we can do to develop, adapt & survive in a world that is constantly changing.

2016 PromaxBDA UK Awards – sponsored by Envy

2016_awards_sponsor_envy

 

1. best drama promo (originated)
4creative Hollyoaks: One Killer Week
BBC Casualty 30th
BBC Creative EastEnders Mothers Day
ITV Cold Feet
REN TV The Americans
UKTV Creative Drama Q1 Brand Trail
2. best drama promo (clip-based)
4creative Deutschland 83
BBC Creative Night Manager
Fox Networks Group UK Someone Knows My Name
ITV Doctor Thorne
ITV Brief Encounters
ITV The Level
3. best entertainment promo (originated)
BBC Robot Wars No Machine is Safe
BBC Three Sunshine
Channel 5 Up Late With Rylan
ITV I’m A Celebrity 2015
ITV Celebrity Juice Live
ITV Britain’s Got Talent
4. best entertainment promo (clip-based)
4creative Random Acts
Comedy Central UK South Park 20th
Comedy Central UK Malcolm in the Middle
ITV Family Guy | Spice Girls
ITV Saturday Night Takeaway
Turner Broadcasting America’s Got Talent- We Will Rock You
5. best reality promo (originated)
4creative The Jump
Channel 5 Big Brother 2016
ITV Love Island
Red Bee / BBC The Apprentice
Scripps Networks International Food Network: Paul Hollywood City Bakes
Scripps Networks International Food Network: Criminal Baking
6. best reality promo (clip-based)
Discovery Creative London Paranormal Mondays – Investigation Discovery
ITV The Only Way is Essex
MTV UK Creative Ex On The Beach S5 – Sex
MTV UK Creative Ex On The Beach – Shampoo
MTV UK Creative Geordie Shore – Greek Odyssey
The Box Plus Network Kourtney & Khloe Take the Hamptons
7. best factual promo (originated)
Channel 5 Ben Fogle New Lives in the Wild
Channel 5 Gift of Life
Fox Networks Group UK 9/11 15 Years On
Holman + Hunt / National Geographic The Story of God with Morgan Freeman
NBCUniversal Int Networks – UK & EMEA 13th Street: Killer Women
NBCUniversal Int Networks – UK & EMEA 13th Street: Mafia Women
8. best factual promo (clip-based)
4creative Muslim Drag Queens
A+E Networks UK History Channel “Hunting Hitler”
Discovery Creative London Mighty Ships – Quest
Discovery Creative London Hell House – Investigation Discovery
Discovery Creative London Food Factory – Discovery Science
ITV Paul O’Grady | For the Love of Dogs
9. best sports promo (originated)
4creative Paralympics – Yes I Can
4creative AP McCoy
4creative Formula 1
BBC Creative Wimbledon 2016
BBC Wales It’s Our Time
BT Creative BT Sport Charity Car Wash
10. best sports promo (clip-based)
4creative Formula 1 Launch
BT Creative This Is Our Playground
Channel 5 Cricket Highlights
MTG Creative TV3 Sport Thunderclap
Noah Media Group Sport24 Promo – Never Miss A Moment
UKTV Creative Dave – Caribbean Cricket Launch
11. best children’s promo (originated)
RKCR/Y&R + BBC CBBC Pure Imagination
The Walt Disney Company The Lion Guard Auditions
The Walt Disney Company Big Adventure Wednesdays
The Walt Disney Company DJ Xmas 2015
The Walt Disney Company XD New Season
Turner Broadcasting Adventure Time Acapella
12. best children’s promo (clip-based)
Blacklist Creative Ltd. Clarence – Nailed It!
Cartoon Network Lumpy Space Princess: Smooth Posers
Nickelodeon UK Harvey Beaks New Episodes
Nickelodeon UK Sanjay & Craig New Episodes
Nickelodeon UK Sanjay & Craig
The Walt Disney Company Full Force Xmas
13. best film promo
4creative Speed
Comedy Central UK Layer Cake
Comedy Central UK Spiceworld
Comedy Central UK Karate Kid
Liberty Global Virgin Media The Ride of Your Life
NBCUniversal Int Networks – UK & EMEA Studio Universal: Steven Segal
14. best news and current affairs promo
4creative Dispatches: Are You Owed a Payrise
4creative My Son the Jehadi
BBC Creative Exodus: Our Journey to Europe
ITV EU Referendum
ITV ITV News at Ten
Red Bee / BBC World Open Mind
15. best direct response promo
A+E Networks UK CI Channel “Child rescue Alert”
BBC Creative Bitesize
BBC Creative BBC3 Shorts – DOG
Channel 5 Gift of Life
MTV UK Creative Pop Champs 2016
MTV UK Creative EU Referendum
16. best direct response promo kids
Credit: Cartoon Network: Central Creative Team Cartoon Network Anything
Nickelodeon UK SpongeBobs Christmas Wrap
Sony Pictures Television UK Pop Roarsome Stunt
Sony Pictures Television UK Tiny Pop Birthday Song
Turner Broadcasting Cartoon Network Christmas Countdown
Turner Broadcasting Clarks Gloforms – Cartoon Network Breaking News
17. best VOD promotion
4creative Walter Presents
BBC Creative People Just Do Nothing – Skip
BBC Worldwide BBC Store Video
Liberty Global Virgin Media The Ride of Your Life
Liberty Global Virgin Media Let’s Do It
RKCR / Y&R & BBC BBC iPlayer Discover Amazing
18. best foreign language
A+E Networks UK CI Channel “Crimes of Passion”
CJSC TV Daryal (Che Channel) ID
NBCUniversal Int Networks – UK & EMEA 13th Street: Killer Women
NBCUniversal Int Networks – UK & EMEA 13th Street: Mafia Women
Viasat World Empire of the Tsars
Viasat World Medieval Murder Mysteries
19. best foreign language promo (clip-based)
CJSC TV Daryal (Che channel) Terminator
CJSC TV Daryal (Che channel) Humans vs. Flies
CJSC TV Daryal (Che channel) Pokemon
Comedy TV Nikita. That very Nikita.
Comedy TV The Lord of the Rings: The Return of the King. Donít blow it!
Liberty Global MyPrime – Tarantino
20. best season or stunt
4creative E4 Brand Spot
AMC Networks International UK Horror Channel Frightfest 2016
BBC Worldwide BBC Store Video
Comedy Central UK South Park 20th
Comedy Central UK Christmas with Friends
Comedy Central UK Will Ferrell Season
21. best content or long form
4creative Paralympics – Yes I Can
4creative Paralympics – Yes I Can – Signed Version
Comedy Central UK South Park 20th
Discovery Creative London Killing Fields – Discovery Channel
Turner Broadcasting Adventure Time Acapella
UKTV Creative Really Brand
22. best sponsorship package
4creative McVities Premier Break
Disney Media+, Blue Zoo LEGO Star Wars
The Studio @ Smoke & Mirrors marbles.com sponsors CBS daytime
Turner Broadcasting Weetabuddies sponsors Breakfast Funnies on Cartoon Network
Turner Broadcasting What’s on TV sponsors Christmas on TCM
Turner Broadcasting Hexbug Nano sponsors the Comedy Club on Cartoon Network
23. best on-air channel idents (in-house)
BBC Creative BBC Two Idents
BT Creative BT Sport Live Chatter and Brand Chants
CITV CITV Rescue Vehicles
ITV Family Guy
MTG Creative Iconic Hits
MTV UK Creative MTV Idents
24. best on-air idents (out-of-house)
4creative Channel 4 Rebrand
Lambie-Nairn Olympic Channel
MTV UK Creative MTV Idents
NBCUniversal Int Networks – UK & EMEA Syfy 20
Red Bee/BBC BBC Three
Scripps Networks International Travel Channel Refresh
25. best launch
4creative Paralympics – Yes I Can
4creative Eden
BBC Creative Night Manager
Comedy Central UK South Park 20th
ITV Remind Me Launch
RKCR / Y&R + BBC Rio Olympics 2016, The Greatest Show on Earth
26. best print based ad or poster
4creative Paralympics
AMC Networks International UK Horror Channel Easter Egg
BBC Creative Gary’s Pants
MTV UK Creative Geordie Shore Squeeze
NBCUniversal Int Networks – UK & EMEA Syfy UK: Comedy Horror
Turner Broadcasting Ru Paul’s Drag Race: May Contain Nuts
27. best digital out of home
4creative Paralympics
4creative Eden
Channel 5 Celebrity Big Brother 2016
ITV The Brit Awards
ITV Marcella
NBCUniversal Int Networks – UK & EMEA SYFY Feels the Force
28. best digital on-air media planning
BBC Media Planning BBC Three Launch
Channel 4 Eden
Channel 4 Paralympic Games
Channel 4 The Aliens
Discovery Creative London Gold Rush
ITV Love Island
29. best social media campaign
4creative Paralympics
4creative The Aliens
4creative E-Stings
BT Creative Goals Recreated
Channel 5 Borderline
ITV Back to the Future
30. best social video
4creative Sean Bean
BBC Creative Attenborough “Drop It Like It’s Hot”
BBC Creative Pugdark
BBC Worldwide BBC Store Video
ITV X Factor Dub Factor
The Walt Disney Company The Lion Guard Auditions
31. best use of digital media
4creative Birthday Email
BBC Creative BBC3 Shorts – DOG & WGTAV
Discovery Creative London Sean Conway – Discovery Channel
ITV Victoria
Red Bee / Fox Outcast Launch
Turner Broadcasting Ooo Experience
32. best integrated campaigns
4creative Paralympics
4creative Eden
4creative The Aliens
ITV Family Guy
ITV Cold Feet
UKTV Creative Dave Gym
33. best use of PR
4creative The Aliens
BBC Creative Gary’s Pants
Channel 5 Borderline
ITV Family Guy
ITV MOBOs
Turner Broadcasting Ooo Experience
34. best writing
Comedy Central UK Layer Cake
Comedy Central UK Spiceworld
Comedy Central UK South Park 20th
Fox Networks Group UK Funny As Fox
ITV Family Guy on ITV2
UKTV Creative Drama Q1 Brand Trail
35. best use of sound design
BBC Creative Who Gives Them a Voice
BBC Creative Wimbledon 2016
BBC Creative BBC Sports Brand 2016
Blacklist Creative Ltd. Jungle Bunch – Sounds of the Jungle
NBCUniversal Int Networks – UK & EMEA SYFY UK: Star Trek 50 Song
String and Tins BBC3 – Shorts
36. best use of music
4creative Paralympics – Yes I Can
4creative True Colour TV
4creative Speed
Comedy Central UK South Park 20th
ITV Family Guy on ITV2
MTG Creative Look at that body!
37. best use of graphic design
Fox Networks Group UK Facing
Fox Networks Group UK Genius with Steven Hawking
Liberty Global Virgin Media Comic Book Heroes
NBCUniversal Int Networks – UK & EMEA 13th Street: Killer Women
NBCUniversal Int Networks – UK & EMEA SYFY20
UKTV Creative Gold After Dark
38. best use of animation
Creative Nuts Dispatches – Are you owed a payrise?
Creative Nuts Dispatches – The Secrets Of Cadbury
Fox Networks Group UK 9/11 15 Years On
NBCUniversal Int Networks – UK & EMEA 13th Street: Mafia Women
RKCR / Y&R + BBC  Rio Olympics 2016, The Greatest Show on Earth
UKTV Creative Dave – Christmas
39. best use of editing
BBC Creative Wimbledon 2016
Final Cut Channel 4 – Paralympics
Liberty Global Virgin Media Comic Book Heroes
Liberty Global Virgin Media Let’s Do It
Liberty Global Virgin Media The Ride of Your Life
RKCR / Y&R + BBC BBC Drama – Detectives
40. best use of direction
4creative Paralympics – Yes I Can
4creative The Supervillans
BBC Creative EastEnders Mothers Day
Holman + Hunt / National Geographic The Stort of God with Morgan Freeman
ITV Celebrity Juice Live
Red Bee / BBC The Voice 2015/16
41. best use of humour
4creative Underdog
Comedy Central UK South Park 20th
Comedy Central UK Spiceworld
ITV Celebrity Juice Live
MTG Creative Look at that body!
MTV UK Creative Ex On The Beach S5 – Sex
42. something for nothing
A+E Networks UK CI Channel “Crimes through the Decades”
Comedy Central UK Layer Cake
Fox Networks Group UK 9/11 15 Years On
UKTV Creative Murder Made Me Famous
UKTV Creative Gold after dark
UKTV Creative Rosewood BEOPs
43. best TV channel identity
4creative Channel 4 Rebrand
Channel 5 Channel 5 Rebrand
Channel 5 5USA
Nickelodeon UK Nick@Nite
Red Bee / BBC CBBC Rebrand
UKTV Creative Gold Christmas
44. best newcomer
BBC Worldwide Roshni Thanki
Comedy Central UK Steve Elswood
Fox Networks Group UK Jess Newark
NBCUniversal Int Networks – UK & EMEA Tom Lindsey
UKTV Creative Aidan Hackett
UKTV Creative David Tomlin
45. general channel image spot
4creative True Colour TV
4creative Underdog
Fox Networks Group UK We Are Wild Launch Campaign
UKTV Creative Really – Brand
UKTV Creative Alibi Q2 Brand Trail
UKTV Creative Drama Q1 Brand Trail
46. creative channel of the year
4creative / Channel 4 Channel 4
Comedy Central UK Comedy Central UK
ITV ITV2
MTV UK Creative MTV
UKTV Creative Gold
UKTV Creative Dave

2016 PromaxBDA UK Awards – sponsored by Envy

2016_awards_sponsor_envy

 

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