PromaxBDA UK creative and marketing excellence awards 2014

The industry community for UK television marketing and creative

Congratulations and good luck to all 2014 nominees!

1. BEST DRAMA PROMO (ORIGINATED)

GOLD – ITV | House of Drama

SILVER – BBC/Red Bee Media | Eastenders – Who Killed Lucy? – BBC One

BRONZE – BBC/ Red Bee Media | Doctor Who 50th Anniversary – BBC One

2. BEST DRAMA PROMO (CLIP-BASED)

GOLD – A+E Networks UK | Vikings UK Launch

SILVER – BBC/Red Bee Media | Original British Drama – BBC Two

BRONZE – ITV | Cilla

3. BEST ENTERTAINMENT PROMO (ORIGINATED)

GOLD – ITV | I’m a Celebrity… get me out of here!

SILVER – ITV | X-Factor

BRONZE – 4Creative | Singer takes it all

4. BEST ENTERTAINMENT PROMO (CLIP-BASED)

GOLD – Comedy Central UK | South Park Season 19

SILVER – Comedy Central UK | Friends – The Evictions

BRONZE – ITV | Celebrity Juice – Juicy Family

5. BEST REALITY TV PROMO (ORIGINATED)

GOLD – MTV UK Creative | Beauty School Cop Outs Series Launch

SILVER – UKTV / Red Bee Media | The Happenings – UKTV, Watch

BRONZE – ITV | The only way is Essex

6. BEST REALITY PROMO (CLIP-BASED)

GOLD – ITV | The Sloaney Way is Essex

SILVER – A+E Networks UK | Frisky Business

BRONZE – MTV UK Creative | The Valleys Series 3 Music Video

7. BEST FACTUAL PROMO (ORIGINATED)

GOLD – 4Creative | Psychopath Night

SILVER – 4Creative|  Space

BRONZE – Discovery Creative London | Shackleton Death or Glory – Discovery Channel

8. BEST FACTUAL PROMO (CLIP-BASED)

GOLD – Discovery Creative London | JFK The Lost Tapes – Discovery

SILVER – ITV | ITV Documentaries. Stories that need to be heard

BRONZE – Universal Networks International | Snapped

9. BEST SPORTS PROMO (ORIGINATED)

GOLD – 4Creative | Grand National 2

SILVER – BT Sport | Mind Games

BRONZE – BT Sport | FA Cup Final

10. BEST SPORTS PROMO (CLIP-BASED)

GOLD – BBC/Red Bee Media | World Darts Championships – D.A.R.T.S. – BBC Sport

SILVER – BBC/Red Bee Media | Anyone’s Game – Wimbledon – BBC Sport

BRONZE – BBC/Red Bee Media & Lucky Cat PP | Formula 1 Launch 2014 – BBC Sport

11. BEST CHILDREN'S PROMO (ORIGINATED)

GOLD – 5Creative | Milkshake Daddy Pig Gold

SILVER – Nickelodeon UK | SpongeBob The Complete Exseabition Silver

BRONZE – The Walt Disney Company Ltd. CEE, EM & Africa | Marvel Universe on Disney XD Bronze

12. BEST CHILDREN'S PROMO (CLIP-BASED)

GOLD – Nickelodeon UK | Monster Half Term

SILVER – The Walt Disney Company Benelux |Disney XD Ranger Animal News from Emmen

BRONZE – BBC/Red Bee Media | CBBC Heritage

13. BEST LEISURE & LIFESTYLE PROMO

GOLD – 4Creative |Crufts

SILVER – BBC/Red Bee Media |Bake Off World Cup Moment – BBC One

BRONZE – Discovery Creative London | Robson Green: Extreme Fisherman – Quest

14. BEST FILM PROMO

GOLD – 4Creative | Flim 4 Claps

SILVER – Liberty Global | Virgin Media – Can You Do This?

BRONZE – 4Creative | Frightfest

15. BEST NEWS & CURRENT AFFAIRS PROMO

GOLD – BBC World News (Global News Ltd) | My Breaking News Moment: Lyse Doucet

SILVER – BBC World News (Global News Ltd.) | My Breaking News Moment: Anne Soy

BRONZE – Discovery Creative London | Megastorm – Discovery Channel

16. BEST GRAPHIC DESIGN OR ANIMATION PROMO

GOLD – BBC & RKCR/Y&R | Winter Olympics

SILVER – Discovery Creative London | Shackleton Death or Glory – Discovery Channel

BRONZE – BBC/Red Bee Media & M-I-E | BBC Radio 4 – Funny

17. BEST DIRECT RESPONSE PROMO

GOLD – UKTV / Red Bee Media | Jonathan Creek – Drama Channel Retune – Drama

SILVER – Discovery Creative London | Cars That Rock Competition

BRONZE – ITV | ITV Local Heroes

18. BEST PROMOTION FOR A WEBSITE OR INTERACTIVE SERVICE

GOLD – 4Creative | Short Shorts

SILVER – BBC / Karmarama | BBC Playlister

BRONZE – 5Creative | Demand 5 Origami

19. BEST FOREIGN LANGUAGE PROMO

GOLD – TNT Broadcasting Network | Racoons

SILVER – TNT Broadcasting Network | Selfie

BRONZE – Universal Networks International | Syfy Imagine

20. BEST SEASON OR STUNT PROMO OR CAMPAIGN

GOLD – Liberty Global | Great Movies Music

SILVER – 4Creative | Sochi

BRONZE – BBC/Red Bee Media | Doctor Who 50th Anniversary – BBC One

21. BEST LONG FORM PROMO

GOLD – Turner Broadcasting | Musicals Mash-up

SILVER – Dunlop Goodrich | ‘The Ultimate Stage 2’

BRONZE – AMC Networks | Welcoming AMC

22. BEST SPONSORSHIP

GOLD – FOX Creative UK | A Million Ways to Die in the West

SILVER – Produced by Disneymedia+ | LEGO Marvel Stunt Doubles

BRONZE – Channel 5 / PPC / DARE London | Channel 5 Family Movies Sponsored by Tetley

23. BEST ON-AIR IDENT CAMPAIGN (IN-HOUSE)

GOLD – 4Creative | Alternative Voices

SILVER – National Geographic Channel | NGC In-situ Idents

BRONZE – Turner Broadcasting | CN Halloween Doughnuts

24. BEST ON-AIR CAMPAIGN (OUT-OF-HOUSE)

GOLD – 4Creative | Film 4

SILVER – Viasat Creative Services | Viasat TV1000 Idents

BRONZE – CITV | CITV “C” Things Idents 2014

25. BEST LAUNCH PROMO OR CAMPAIGN

GOLD – Liberty Global | Great Movie Music

SILVER – BBC / Red Bee Media | Doctor Who 50th Anniversary – BBC One

BRONZE – 4Creative Short Shorts

26. BEST POSTER OR OUTDOOR

GOLD – BBC Wales | Dylan Thomas 100

SILVER – 4Creative | Utopia 2

BRONZE – UKTV / Red Bee Media | Perfect Storms – UKTV, Yesterday

27. BEST ON-AIR MEDIA PLANNING

GOLD – MTV | Geordie Shore

SILVER – ITV | World Cup

BRONZE – GOLD (UKTV) |Monty Python Live

28. MOST INNOVATIVE USE OF DIGITAL

GOLD – BBC/Red Bee Media | Sherlock Interactive – BBC One

SILVER – BBC / Red Bee Media | The New Doctor Lands – YouTube Game

BRONZE – BBC / Red Bee Media | Doctor Who 50th – BBC One

29. BEST SCRIPT OR COPY

GOLD – BBC & RKCR/Y&R | Winter Olympics

SILVER – Turner Broadcasting | Conano

BRONZE – MTV UK Creative | MUSIC MATTERS

30. BEST USE OF SOUND DESIGN - sponsored by Gargantuan Music

GOLD – Liberty Global | Virgin Media – This is Awesome

SILVER – Lucky Cat Post Production | Tinker Tailor Soldier Spy

BRONZE – ITV | ITV Documentaries. Stories that need to be heard

31. BEST USE OF MUSIC - sponsored by Universal Production Music

GOLD – Liberty Global | Virgin Media – This is Awesome

SILVER – Liberty Global | Virgin Media – Keep Up

BRONZE – BBC & RKCR/Y&R | Commonwealth Games

32. BEST USE OF DESIGN

GOLD – NBC Universal International | Terribly Good Movie Season Teaser

SILVER – MTV UK Creative | MTV Kick Off

BRONZE – M-I-E | BBC Radio 4 – Funny

33. BEST USE OF EDITING

GOLD – 4Creative | Grand National 2

SILVER – 4Creative | Film 4 Claps

BRONZE – BBC & RKCR/Y&R | Commonwealth Games

34. BEST USE OF DIRECTION

GOLD – ITV | House of Drama

SILVER – 4Creative | Grand National 2

BRONZE – ITV | Where the entertainers live

35. BEST USE OF HUMOUR - sponsored by Funky Junkies

GOLD – 4Creative | Mini in Chelsea

SILVER – Turner Broadcasting | Conano

BRONZE – Comedy Central | World Cup Campaign

36. SOMETHING FOR NOTHING

GOLD – A+E Networks UK | A Town & Country Murder

SILVER – Discovery Creative London | Web of Lies – Investigation Discovery

BRONZE – Turner Broadcasting | Jampire

37. BEST CHANNEL IDENTITY

GOLD – 4Creative | Film 4

SIVEVER – DixonBaxi | UKTV Gold Rebrand

BRONZE – 4Creative | E4

38. BEST CROSS-MEDIA CAMPAIGN

GOLD – BBC / Red Bee Media | Doctor Who 50th Anniversary – BBC One

SILVER – ITV | Prey

BRONZE – BBC / Red Bee Media | Doctor Who Series 8 – The New Doctor Lands – BBC One

39. BEST ON-AIR CAMPAIGN - CHANNEL PROMOTION

GOLD – UKTV / Red Bee Media | UKTV Gold 21st Birthday – Gold

SILVER – BBC World News (Global News Ltd) | My Breaking News Moment Campaign

BRONZE – 4Creative | Born Risky

40. BEST ON-AIR CAMPAIGN - PROGRAMME PROMOTION

GOLD – BBC / Red Bee Media | Abstract Art Season – BBC Four

SILVER – BBC & RKCR/Y&R | Winter Olympics

BRONZE – UKTV / Red Bee Media | Suits Season 3 – UKTV, Dave

41. BEST NEWCOMER

GOLD – Red Bee Media | Charlotte Humphreys

SILVER – Red Bee Media | Andy Evans

BRONZE – ITV | Nicola McBride

42. CHANNEL OF THE YEAR

GOLD – ITV

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