GOLD – 4creative |Humans
SILVER -4Creative |Cucumber, Banana, Tofu
BRONZE -Red Bee /EastEnders Live Week
/ 2015 Winners
PromaxBDA UK creative and marketing excellence awards 2015. Congratulations to all 2015 winners!
1. Best Drama Promo (Originated)
2. Best Drama Promo (Clip-Based)
GOLD – Red Bee /The Missing
SILVER – ITV | Jordskott
BRONZE – 4Creative | Witnesses
3. Best Entertainment Promo (Originated)
GOLD – UKTV | Greats at 8
SILVER – ed Bee / UKTV | Hoff the Record
BRONZE – ITV | X Factor 2015
4. Best Entertainment Promo (Clip-Based)
GOLD – Comedy Central UK |South Park Season 19
SILVER – Comedy Central UK | Friends – The Evictions
BRONZE – ITV | Celebrity Juice – Juicy Family
5. Best Reality Promo (Originated)
GOLD – 4creative | Hunted
SILVER – MTV UK Creative | Geordie Shore – S10 Image Launch Vote Geordie
BRONZE – ITV | TOWIE Moving
6. Best Reality Promo (Clip-Based)
GOLD – Discovery Creative London | Gypsy Brides US – TLC
SILVER – ITV | Mob Wives
BRONZE – A+E Networks UK | Dance Moms
7. Best Factual Promo (Originated)
GOLD – Discovery Creative London | Web of Lies – Investigation Discovery
SILVER – Discovery Creative London | Shark Week – Discovery Channel
BRONZE – ITV | Election 2015
8. Best Factual Promo (Clip-Based)
GOLD – 4Creative | The Tribe
SILVER – Red Bee / BBC | Life Story
BRONZE – Spike | Blue Light Night
9. Best Sports Promo (Originated)
GOLD – BT Sport | Once a Number 8, Always a Number 8!
SILVER – Red Bee / BBC | The People’s Cup
BRONZE – RKCR/Y&R | BBC FA Cup
10. Best Sports Promo (Clip-Based)
GOLD – ITV | Rugby Aviva Highlights
SILVER – ITV | White Lines/ITV4 Brandspot
BRONZE – Red Bee / BBC | Everyone’s Welcome BBC Sport Brand Film
11. Best Children's Promo (Originated)
GOLD – Red Bee / BBC | Blue Peter Get the Badge
SILVER – Cartoon Network | Transformer vs. Ben 10
BRONZE – Cartoon Network | Pizza Steve’s Awesome Course
12. Best Children's Promo (Clip-Based)
GOLD – ITV/CITV | Thunderbirds Launch
SILVER – The Walt Disney Company | Disney Channel – Liv & Maddie
BRONZE – The Walt Disney Company | Disney Channel – Dog With A Blog
13. Best Leisure & Lifestyle Promo
GOLD – ITV | 10 years of Jeremy Kyle
SILVER – Red Bee /BBC | The Great British Bake Off
BRONZE – ITV | Daytime Brandspot
14. Best Film Promo
GOLD – Liberty Global | Virgin Media – Unbeatable
SILVER – 4Creative | White Christmas
BRONZE – Comedy Central UK | Top Gun
15. Best News & Current Affairs Promo
GOLD – 4Creative | How Rich Are You
SILVER – ITV | Election 2015
BRONZE – Discovery Creative London | Web of Lies – Investigation Discovery
16. Best Direct Response Promo
GOLD – RKCR/Y&R | If You Love Something Let It Show
SILVER – Red Bee / BBC | Comic Relief – Makeup
BRONZE – A+E Networks UK | Missing People Choir (I Miss You)
17. Best Promotion for an online or VOD Service
GOLD – MTG Creative | TV3 Sport DK
SILVER – 4Creative | All 4
BRONZE – Red Bee / BBC | CBBC App
18. Best Foreign Language Promo
GOLD – CJSC TV Daryal | Universal soldier. Regeneration
SILVER – Universal Networks International | A-Z of Killers
BRONZE – MTG Creative | We Remember
19. Best Season or Stunt Promo
GOLD – Comedy Central UK | South Park – Erection Night
SILVER – 4Creative | E4 Shutdown
BRONZE – Comedy Central UK | FriendsFest
20. Best Content or Long Form Promo
GOLD – RKCR/Y&R |BBC Original British Drama
SILVER – The Walt Disney Company | Disney XD – Lego In Space
BRONZE – NBCUniversal | 100% Character Uncovered
21. Best Sponsorship Package
GOLD – Disneymedia+, The Walt Disney Company | LEGO Star Wars Rebels
SILVER – Turner Broadcasting | Minions
BRONZE – Picture Production Company | Tetley sponsors Movie Time on Channel 5
22. Best On-Air Ident Campaign (In-House)
GOLD – Discovery Creative London | TLC Idents – TLC
SILVER – 5Creative | Channel 5 Idents 2014/15
BRONZE – ITV | ITVBe Mydents
23. Best On-Air Ident Campaign (Out-of-House)
GOLD – Red Bee / BBC | BBC Two Idents
SILVER – ITV | ITV2
BRONZE – UKTV | Alibi Idents
24. Best Launch
GOLD – 4creative | Humans
SILVER – 4creative | Haunted
BRONZE – ITV | Jordskott
25. Best Press or Outdoor
GOLD – 4creative | Richard III
SILVER – A+E Networks UK | Blue
BRONZE – JSC CTC Network | Londongrad_graffity
26. Best On-Air Media Planning
GOLD – BBC | BBC Music Moment – God Only Knows
SILVER – 4Creative | Humans
BRONZE – ITV | Thunderbirds
27. Best Use of Social Media
GOLD – ITV | Get Kanye to follow ITV2
SILVER – 4creative | 4NewsWall
BRONZE – ITV | Broadchurch Flock to Unlock
28. Best Use of Digital
GOLD – 4Creative | 4NewsWall
SILVER – 4Creative | Humans
BRONZE – Red Bee / BBC | Doctor Who
29. Best Script or Copy
GOLD – Comedy Central UK | South Park – Erection Night
SILVER – 4creative | Underdog
BRONZE – Comedy Central UK | Ghostbusters
30. Best Use of Sound Design
GOLD – Platform Post/4Creative |Beverley Hills Cop Triple
SILVER – AMC Networks | Breaking Bad
BRONZE – Liberty Global | Virgin Media – Unbeatable
31. Best Use of Music
GOLD – Liberty Global | Virgin Media – Unbeatable
SILVER – AMC Networks | Decade of Darkness
BRONZE – Comedy Central UK | FriendsFest – Song Promo
32. Best Use of Design
GOLD – UKTV | Greats at 8
SILVER – Platform Post/4Creative | How Rich Are You
BRONZE – Lucky Cat Post Production | E4 Watch
33. Best Use of Editing
GOLD – 4Creative | Beverley Hills Cop
SILVER – Liberty Global | Virgin Media – Unbeatable
BRONZE – Liberty Global | Virgin Media – Go Beyond
34. Best Use of Direction
GOLD – 4Creative | Stand up to Cancer
SILVER – 4Creative | Humans
BRONZE – RKCR/Y&R | BBC Local News
35. Best Use of Humour
GOLD – Red Bee / BBC | W1A
SILVER – 4Creative | Underdog
BRONZE – Lucky Cat Post Production | The E4 Watch
36. Something for Nothing
GOLD – MTG Creative | Easter Idents
SILVER – Discovery Creative London | Happily Never After – Investigation Discovery
BRONZE – Discovery Creative London | Extreme Cheapskates – TLC
37. Best Channel Identity
GOLD – Nickelodeon UK | Nick Jr Rebrand
SILVER – Nickelodeon UK | Nicktoons Rebrand
BRONZE – ITV | ITV2
38. Best Cross-Media Campaign for a Programme
GOLD – 4Creative | Humans
SILVER – 4Creative | Hunted
BRONZE – Discovery Creative London | Sean Conway: Running Britain – Discovery Channel
39. Best Cross-Media Campaign for a Channel
GOLD – RKCR/Y&R | BBC Master Brand
SILVER – NBCUniversal | 13th Street Brand Campaign Poland & Netherlands
BRONZE – ITV | ITVBe
40. Best Newcomer
GOLD – Sony Pictures Television UK | Nathan Bather
SILVER – The Walt Disney Company | Nathan Hussein
BRONZE – ITV | Alex Dickinson
41. Channel of the Year
GOLD – Channel 4
SHORT FILM FESTIVAL WINNER
GOLD – If the Cuckoo Don’t Crow | Directed Steve Kirkby
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