puk talk - july

Date: 18 Jul 2018
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In Conversation With Alex Mahon

Alex Mahon

Jude Kelly CBE

In a mobile first world where the digital giants have changed consumer expectations and viewing habits forever, never has there been more need for strong leadership in broadcast TV. Alex Mahon, the first female CEO of Channel 4, talks to us about creativity, technology, diversity and the exciting challenges ahead.

Alex will be interviewed by Jude Kelly CBE. Jude was the Artistic Director of the Southbank Centre in London for 12 years. She is currently building the WOW Foundation. Jude created the WOW – Women of the World – Festival in 2010 which celebrates the achievements of Women and Girls. WOW is now entering its 9th year at Southbank Centre as well as taking place in other parts of the UK and 20 countries in 5 continents across the world.

State of our Art - A Global Tour

Take a trip around the world of creative content marketing. Fresh from the PromaxBDA New York Conference our very own Lester Mordue, Director of PromaxBDA, Europe will showcase all the stand out campaigns from the past 12 months.

Join us as we circle the globe looking at content from TV and online that not only entertains us but truly influences action and inspires change.

Break

Cannes Deconstructed, Contagious

While many Cannes attendees will return to their company and give some form of debrief, we believe that no-one does it as rigorously as Contagious. This session is designed to give people a compressed account of the most important themes, the most important campaigns, the insight behind the big winners and a rapid understanding of what happened during the festival. Presented by Katrina Dodd, Head of Trends at Contagious.

Keynote by Nile Rodgers

Prolifically talented CHIC guitarist, Grammy-winning composer and record producer Nile Rodgers has more than 200 production credits to his name from collaborations with the likes of Madonna, David Bowie, Eric Clapton, Daft Punk, Aviici and Sam Smith. His music spans generations, genres and countries and has been heard and loved by millions worldwide. Armed with his guitar, “The Hitmaker”, Nile will take the audience through his incredible career as an artist, producer and creative genius. This is a session you do not want to miss!

Drinks and Networking

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